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The main marketing trends in Russia

The main marketing trends in Russia

Recently, there have been a number of changes in marketing, during which its trends have also changed. Strategists need new techniques and tools in order to interest, come up with something that will surely hook the user.

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5 most popular events in Moscow during pandemic

5 most popular events in Moscow during pandemic

The pandemic has wreaked havoc on the event industry. However, some sites were very lucky - the period of self-isolation brought profit and popularity.

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Influencer marketing in Russia

Influencer marketing in Russia

Personal recommendations in the 21st century is when marketers look for influencers and then use them to advertise products. How it works in Russia - in our new publication

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Social marketing platforms in Russia

Social marketing platforms in Russia

How Russians are in social networks, what platforms and most important how they are use. Check it out with our new article-research.

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Checklist: how to prepare and run an online quarantine event?

Checklist: how to prepare and run an online quarantine event?

During pandemic companies have to look for new ways to promote thier products without direct contact with consumers. Proekta has prepared a comprehensive checklist with

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Immersive events

Immersive events

An immersive event is a new reality that created using visual content and most complete immersion in the script and it’s environment. Event agency offers a storyline where every viewer can become whoever they want.

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COVID marketing in Russia. How do brands react?

COVID marketing in Russia. How do brands react?

At the height of the pandemic, Russian marketing found itself in a difficult situation. Businesses reduce their advertising budgets and trying to regain their positions through online. Proekta learned how the ad market has changed in the quarantine.

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How is COVID effects event industry in Russia

How is COVID effects event industry in Russia

The coronavirus pandemic in Russia, as well as in other countries, of course paused the entire event industry.

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Experiential marketing in Russia

Experiential marketing in Russia

Brand communication through some kind of unusual experience or event still remains in Russia, which is less in demand than traditional promotion channels such as outdoor or television advertising.

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Now is the perfect time to promote your travel destination in Russia

Now is the perfect time to promote your travel destination in Russia

Right now is the best time in decades to promote your travel destination despite being quarantined and closed borders

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Rostov-on-Don

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rostov@npoekta.ru

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